Printers are Looking to Diversify Their Businesses

In times of low growth and squeezed margins, European printers are seeking ways of increasing sales and profitability by gaining an enlarged customer base, providing longer term security particularly during periods of economic difficulties. A lot of printers are opting to raise the efficiencies of their operations, mainly by cutting costs and achieving higher productivity and quality so that they can win new business from present customers or from others in their existing markets. Another ...